Tag: Fragrance

Elizabeth Arden Taps Leighton Meester for New Eternal Aura Fragrance

Elizabeth Arden’s first major fragrance launch in nearly a decade has arrived.The Revlon-owned brand has debuted Eternal Aura, a...

Balmain Beauty Launches Into the Prestige Fragrance With Destin

PARIS — Balmain Beauty is entering a new fragrance category with the introduction of the prestige women’s perfume Destin...

Ulla Johnson Just Revealed Fragrance Launches at Her Fashion Show

Ulla Johnson‘s show notes on Friday got a fragrant accompaniment.“Eau de parfums, candles and incense. Arriving this Spring” read...

Disney Princess Bath & Body Works Fragrance Line: Shop Here

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed...

Gucci’s Prospects Are Brightening, Including for Fragrance: Analysts

With Demna‘s first runway show for Gucci only a few weeks away, sentiment seems to be brightening around prospects...

Sol de Janeiro, Noyz Launch Innovative New Fragrance Formats

In 2026, fragrance brands are looking past even the nascent mist and oil formats of 2025 for their next...

David Beckham, Nautica Fragrance Licenses Picked Up by Interparfums

Authentic Brands Group has selected a previous collaborator to hold the fragrance licenses for David Beckham and Nautica.Interparfums Inc....

Indie Fragrance Sales Grew 46 Percent in 2025

Indie beauty is growing faster in fragrance than in any other category.A new indie beauty report from NIQ shows...

‘RuPaul’s Drag Race’ Partners With Scentbird on First Fragrance

Scentbird is making its drag race debut.The fragrance discovery brand — cofounded by Mariya Nurislamova, Andrei Rebrov, Rachel ten...

H&M and E.l.f. Team Up on Limited-edition Fragrance Line

After more than two decades of operation, E.l.f. is making its first foray into fragrance with H&M.In a new...

Coach Taps Omar Apollo as Ambassador for Watches, Eyewear, Fragrance Ads

Coach has lined up a new ambassador: Omar Apollo.The Mexican-American musician will become a global ambassador for the brand...

Kendall Jenner Is Emporio Armani’s Global Fragrance Ambassador

PARIS — Kendall Jenner has been named Emporio Armani’s global fragrance ambassador.The top model, entrepreneur and media icon will...