There are certain shoes that need no introduction, and it’s safe to say that many of the styles from legacy brand Reebok fit into that category. By staying clear of fleeting trends and sticking to its classic, athletic-yet-wearable aesthetic, Reebok has managed to withstand the test of time, and has the loyal fan base to prove it. This month, however, the label is elevating its most beloved pairs with the debut of Reebok Classics featuring Garment Leather, which launched on February 18.
Key styles include the Club C 85 Vintage, Freestyle Lo, Workout Plus, and Freestyle Hi. Designed with 100% real, full-grain Garment Leather, the updated styles have the same classic heritage style as their predecessors, but with a refined twist and elevated material execution. Now, your Reeboks are better than ever.
Fittingly, the new kicks are a part of Reebok’s “Born Classic. Worn For Life.” campaign, which both pays homage to the brand’s past and gives a taste of what it wants for its future. To bring this new era to life, Reebok took a global approach to representing its new styles, tapping everyone from Berlin rapper Lucio Bene to Italian rapper Rondo to appear in the campaign. Headlining the campaign is Colombian singer Karol G, Reebok’s newest brand ambassador.
To shop the new collection, head here while styles are still in stock.
